I specialize in helping startups and small/medium businesses build the foundational product marketing infrastructure they need to scale—fast. From defining positioning and messaging frameworks to creating launch toolkits, sales enablement assets, and content plans, I deliver everything required to align teams and drive go-to-market momentum.

My approach is hands-on, strategic, and built for sustainability: I not only deliver high-quality assets but also include structured templates and AI-ready prompts to enable founders, marketers, or sales teams to continue generating content through generative AI tools long after the engagement ends.

I’m a strategic and creative product and partner marketing leader with over 20 years of experience transforming complex product capabilities (SaaS, software, services and hardware) into clear, compelling narratives that drive awareness, adoption, and revenue. I’m focused on creating real impact across the funnel.

I thrive in fast-paced, high-growth environments where cross-functional collaboration is key, and I’m known for bringing strong client service and project management discipline to every initiative I lead.

I’ve held senior marketing roles at OpenText, BlackBerry, Kofax, SOTI, and Videri—leading go-to-market strategy, messaging, and enablement across complex buyer journeys and partner ecosystems.