Services Offered

I offer strategic and executional marketing services for small and medium-sized businessess, B2B tech and SaaS companies, specializing in product marketing foundations, go-to-market campaigns, and client or project management. Whether you're launching a new service or product, scaling marketing efforts, or building a new brand, I provide hands-on support—from messaging and enablement to campaign execution and AI-ready content frameworks.

Product Marketing Foundation

I help early-stage and small companies develop the essential building blocks of product marketing from the ground up. If you’re launching a new product, entering a new market, or haven’t defined your Ideal Customer Profile (ICP), messaging, or go-to-market approach yet, I provide the structure, clarity and tools to get you market-ready.

$95 hourly

Project types:

  • Ideal Customer Profile (ICP) Development – based on market research, customer interviews, and internal discovery

  • Messaging Frameworks – including value propositions, elevator pitch, and persona-specific narratives

  • Positioning Statements – to clarify your differentiation and competitive edge

  • Go-to-Market Briefs – outlining launch plans, channel strategy, and marketing priorities

  • Sales Enablement Foundations – pitch decks, one-pagers, battlecards, objection-handling scripts

  • AI-Ready Content Templates – structured to be easily updated or expanded using generative AI tools post-project

A workspace with a notebook filled with handwritten notes, a pair of eyeglasses resting on the notebook, a pen near the glasses, a smartphone, a closed laptop, a pink pencil case, and a white mouse on a wooden desk.

Product Marketing Execution + Transition to AI Package

Once you have your product marketing foundation, you need to translate that into customer pitch decks, sales enablement, data sheets and more—and then transition that foundation to generative AI for scalable, ongoing use. I can equip your team with structured templates, workflows, and AI-ready prompts so you can confidently generate future content and campaigns.

$95 hourly

Typical projects:

GTM-Ready Content

  • Product one-pager + sales deck pitch slides (per 1 ICP)

  • Website messaging draft or audit

  • Launch brief or campaign playbook

  • Sales enablement basics (battlecard, FAQ, email copy)

AI Transition Toolkit

  • Custom prompt pack for ChatGPT or Jasper (based on your deliverables)

  • Template for future product briefs and launches

  • Recorded walk-through to support internal handoff

Content Strategy & GEO

I help small and mid-sized businesses build a content and online-presence strategy designed for how buyers actually search today — through AI assistants and answer engines, not just traditional search. This is for companies who have some content or marketing presence already but aren't 495 confident it's structured to be found, cited, or trusted by AI tools.

$95 hourly

Typical projects:

  • GEO audit of your current website and content — what's visible to AI tools today, and what's missing

  • Content architecture and structure recommendations (headers, FAQs, direct-answer formatting) so your site is easy for AI systems to read and cite

  • A content strategy and topic plan aligned to your ICP and buyer questions

  • A content calendar and cadence recommendations

  • Basic Shopify and WordPress coding, as well as Google Script

  • Guidance on structured data / schema basics that support GEO (in partnership with your web developer, if needed)

Demand Generation, Campaign & Project Management

I provide senior-level client services and project/campaign management support to marketing organizations and agencies that need to get things done—on time, on message, and with measurable impact. Whether you’re launching a new product, managing cross-functional campaigns, and/or looking for client service support I bring structure, clarity, budget management and trusted execution to every stage of the marketing process.

$85 hourly

  • Detailed campaign briefs, timelines, and stakeholder alignment

  • Coordination across content, design, dev, and product

  • Weekly progress updates, QA and approval workflows

  • Serve as a client-facing lead or strategic project manager

  • KPI reporting and communication with stakeholders

  • Lead feedback cycles, clarify scopes, and manage approvals

  • Management of:

    • GTM launches

    • Integrated marketing campaigns

    • Partner marketing programs/events

    • Customer lifecycle communications

    • Sales enablement programs

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Contact me

Interested in working together? Please contact me using the enclosed form and I will be in touch shortly. I can’t wait to hear from you!